Averista LLC is a full-service branding and marketing agency based in Vineland, New Jersey. In the course of providing our services, including brand strategy, graphic design, promotional products, website development, video production, photography, and AI-powered marketing tools, we collect and process personal information as described below. This policy explains what we collect, how we use it, and your rights regarding that information.

We may collect the following types of information:

Personal Information: Your name, email address, phone number, company name, and any other details you provide through our contact forms, consultations, project intake forms, or purchases.

Payment Information: Billing details for transactions. All payment processing is handled securely through third-party providers. We do not store credit card numbers on our servers.

Technical Information: IP address, browser type, device information, and general browsing behavior collected automatically when you visit our site.

Cookies: Data collected via cookies and similar tracking technologies to improve your experience on our website. See the Cookies section below for details.

We use the information we collect to:

- Deliver our services and fulfill orders for branded promotional products, design, video, and marketing work
- Communicate with you about your project, account, or inquiry
- Send promotional content, newsletters, or updates (you can opt out at any time)
- Improve our website and personalize your experience
- Respond to support requests
- Comply with legal obligations and protect against unauthorized or fraudulent activity

We do not use your information to make automated decisions that significantly affect you, and we do not sell your personal information to third parties.

We do not sell your personal information. We may share it with:

Service Providers: Third-party vendors we use to operate our business, including:

- Payment processing: Quickbooks, PayPal, Venmo, Zelle, Stripe or similar processor
- Email marketing: GoHighLevel, DreamHost
- Website analytics: Google Analytics
- CRM and project management: GoHighLevel, ClickUp
- Hosting: WordPress

Legal Compliance: Government authorities or regulators when required by law or to protect our legal rights.

All third-party service providers are required to protect your data under confidentiality agreements and are prohibited from using it for their own purposes.

We use cookies to analyze website performance, remember your preferences, and deliver relevant content. Cookies we use include:

- Essential cookies: Required for the site to function. Cannot be disabled.
- Analytics cookies: Used to understand how visitors interact with our site (e.g., Google Analytics). These are persistent cookies that may last up to 24 months.
- Functional cookies: Used to remember preferences and improve your experience. Session-based.

You can disable cookies via your browser settings. Note that disabling cookies may limit certain site functionality. To manage cookies in major browsers, visit the settings or help section of Chrome, Firefox, Safari, or Edge.

We retain your personal information only as long as necessary to fulfill the purposes described in this policy or as required by law:

- Client project records: Retained for the duration of the client relationship plus 5 years
- Marketing contacts: Retained until you opt out or request deletion
- Analytics and technical data: Retained for up to 24 months

When data is no longer needed, it is securely deleted or anonymized.

We take reasonable technical and organizational measures to protect your information from unauthorized access, alteration, or disclosure. No method of data transmission over the internet is 100% secure. We cannot guarantee absolute security, but we take this responsibility seriously and update our practices as standards evolve.

You have the right to:

- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications at any time
- Request details about how your data is processed

To exercise any of these rights, email us at info@averista.com with the subject line "Privacy Request." Include your full name, email address on file, and a description of your request. We will acknowledge your request within 5 business days and fulfill it within 30 days. If we need additional time, we will notify you of the reason and expected timeline.

If you are a California resident, you have the right to:

- Know what personal information we collect and how it is used
- Request deletion of your personal information
- Opt out of the sale or sharing of your personal information
- Not be discriminated against for exercising your privacy rights

To submit a CCPA request, contact us at info@averista.com. We will respond within 45 days.

You may also use the "Do Not Sell or Share My Personal Information" link in our website footer.

If you are a New Jersey resident, you have the right to:

- Know whether we process your personal data and access that data
- Correct inaccuracies in your personal data
- Request deletion of your personal data
- Obtain a copy of your personal data in a portable format
- Opt out of the processing of your personal data for targeted advertising or profiling

To submit a request, email us at info@averista.com with the subject line "Privacy Request." We will respond within 45 days. If we need additional time, we will notify you before the deadline.

You have the right to appeal our response if you believe we have not fulfilled your request. Instructions for submitting an appeal will be included in our response to your original request.

If you are located in the EEA, we process your personal data under the following legal bases:

- Consent: When you opt in to marketing communications
- Contractual necessity: When we need your data to deliver services you have requested
- Legitimate interest: When we analyze site usage to improve our services

You have the right to lodge a complaint with your local data protection authority. To exercise your data rights under GDPR, contact us at info@averista.com.

Our services are not directed to individuals under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, contact us at info@averista.com and we will promptly delete it.

Our website may include links to third-party sites. We are not responsible for the privacy practices of those sites. Review their policies before providing any personal information.

We may update this policy periodically. The Effective Date at the top of this page will reflect the latest version. We encourage you to review it regularly.

For questions or concerns about this policy:

Averista, LLC
Email: info@averista.com
Phone: 800-883-1852
Address: 237 S. Delsea Drive, Suite 309, Vineland, NJ 08360